Published on | Prototyping: From UX to Front End — Medium Evan Tyerman Website Redesign & Optimization Project Background Challenge: To discover pain points and frustrations for users of Eataly.com. Then to redesign and reorganize the site to address these pain points. Tools Used: Sketch, InVision, OmniGraffle, contextual inquiry, screener survey, usability testing, competitive analysis, heuristics […]