Published on <a href="https://blog.prototypr.io/dear-apple-3ced4b2b7da2?source=rss----eb297ea1161a---4">| Prototyping: From UX to Front End &mdash; Medium</a> Yazin Akkawi <img alt="" src="https://cdn-images-1.medium.com/max/1024/1*2tnfdCgJnZSi3WBFy8nWjA.png">
I have to be honest, I felt a bit let down after the iPhone X announcement.
Not because I thought the iPhone X is a bad product; it’s hands down the best smartphone we’ve ever seen.
But when Tim called the new iPhone “the future,” I didn’t quite buy it.
I don’t want the future to be better smartphones. I’m tired of feeling trapped by your devices in my hands.
<img alt="" src="https://cdn-images-1.medium.com/max/800/1*xUl-9z3PZHflmhrTTRQIDQ.jpeg">This is basically what doctors are calling “tech neck.”
I want the future to afford me access to the connected world, while also letting me live in the real one; a future where I’m not completely commanded by buzzes, alerts, and notifications.
<img alt="" src="https://cdn-images-1.medium.com/max/1024/1*4yH6JBmFYCw2T3OxOOBnlQ.jpeg">I’m f***ing surfing, Yumi. Stop calling.
I love the direction that the iPhone is going. I know you guys get a lot of slack. Don’t ever let anyone tell you you’re not innovating.
But as far as “the future” is concerned, it’s not a smartphone. It’s not bigger, better screens.
It’s less screens.
Sincerely,
A Human
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<a href="https://blog.prototypr.io/dear-apple-3ced4b2b7da2">Dear Apple,</a> was originally published in <a href="https://blog.prototypr.io">prototypr</a> on Medium, where people are continuing the conversation by highlighting and responding to this story.

Dear Apple,

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