Published on | Prototyping: From UX to Front End — Medium Anthony Coombes For designers, stereotypes act as a jumping-off point for understanding an audience. https://medium.com/media/67b8c4b5395a13d54c13c7800e174812/href Segmenting a potential user group, audience or customer base, helps target different sorts of people. We can better understand buying patterns, influences, tastes and channel preferences. Mapping how much, […]