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Designing Better Hyperlinks: A Detailed Guide

Why are “click here” and “by this link” poor choices? And is it acceptable to use “read more”? All these phrases have become so common that many people don’t see any problems with them. How many times have you encountered or composed the following on websites, in emails, or on intranets? In this article, I’ll explain popular wording and formatting mistakes and will show more accessible and informative alternatives.