Generative AI has unlocked new capabilities for Google Search, revolutionizing the way users access information. By leveraging advanced technologies like multi-step reasoning and planning, Google has enhanced its Search systems to provide quick, trustworthy answers through AI Overviews. This development from Google is a significant milestone in the evolution of Google Search, offering users a more seamless and efficient search experience.

Key points

  • Google has continuously evolved Search over the past 25 years, improving information quality and expanding its knowledge base.

  • The integration of a customized Gemini model in Google Search enabled the implementation of generative AI, enhancing UX by automating tasks from research to planning.

  • AI Overviews, a feature powered by generative AI, offer users quick summaries of topics while providing links for further exploration, leading to increased user engagement and satisfaction.

Curated

15th May 2024

Tags

Google
Search
UX
AI

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